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Hi, I am Aude Baylet Diesel, passionate about Digital Marketing and Retail Solutions
Aude BAYLET-DIESEL's Bio:
Aude BAYLET-DIESEL's Experience:
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Assistant Communication and Marketing Manager at Dassault Systemes
June 2014 - Present | ParisFULL TIME INTERNSHIP Part of the technology incubator FashionLab dedicated to fashion designers, marrying the engineering creativity of Dassault Systèmes with the artistic inventiveness and industry know-how. http://fashionlab.3ds.com/about-fashionlab/ • Elaborated 2014-2015 Marketing plans with the Marketing and Communication Manager • Collaborated for the organization of press and industry Events (Julien Fournié's fashion show in Paris, Hackers On The Runway by The Family,...) • Supported the Social Media and PR teams for online visibility
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Assistant Marketing Director at Pousada Picinguaba | Fazenda Catu?aba
February 2013 - July 2013FULL TIME INTERNSHIP Small company owning two high-end hotels Pousada Picinguaba and Fazenda Catu?aba, committed on sustainable development and Brazilian heritage o Conducted extensive marketing and press relations activities, increased by 200% the publication rate in international magazines and online press in May 2013 o Collaborated in business development with the architect Marcio Kogan and with the famous designers Campana for a >$10M real estate project o Created and managed the company's websites, SEM promotions and CMSs that led to a stable booking rate during the low season o Followed social media daily and executed digital marketing processes such as newsletters, increased by 360% the number of likes on the Facebook page o Achieved completing HR coordination and quality service control missions in the hotels for a period of 4 weeks Credits: * One of the 3 hotels redefining luxury in Brazil - Financial Times
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Fashion PR at BMRP
April 2012 - August 2012FULL TIME INTERNSHIP Press relation officer in Paris for the agency's Luxury and Fashion brands. o Interfaced between client's brands and French media, worked in collaboration with Buccellati, Vertu, Fratelli Rossetti etc. and magazines like ELLE, VOGUE, Marie-Claire, Cosmopolitan etc. o Wrote creative press releases and took the initiative to create online presentations for new collections that participated to an impressive reaction from the press with 30 online publications the following day for DIM lingerie o Organized press events and succeed with the well-received launch of "DIM by Cacharel" in Paris
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Assistant Store Manager at Monsieur Men's wearhouse
June 2010 - July 2010Experience in Retail for a High-end boutique for men (Hugo Boss, Ralph Lauren, Burberry...).
Aude BAYLET-DIESEL's Education:
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North Carolina State University
2012 – 2014Master of Global Luxury Management -
Toulouse Business School
2009 – 2012Bachelor (BAC +3)Concentration: Marketing et Management -
Arizona State University, W. P. Carey School of Business
2010 – 2011Sophomore YearConcentration: Management and Advertising
Aude BAYLET-DIESEL's Interests & Activities:
Marketing, Wearable technology, Emerging markets, Brazil, Fashion and Retail, Travels, South America